Whether tucked away on a cobbled corner or standing resplendent on one of London’s grandest streets, London has an embarrassment of riches when it comes to enchanting florists. Forget mad snapping for Instagram which, of course, is what many of these shops inspire; what we really love about them is how stepping inside them is akin to entering another world, one that comes as close to bucolic magic as it is possible to find in the middle of a city. Here, we celebrate seven of the capital’s most exquisite florists.

Aesme – Shepherd’s Bush



Aesme’s founders, sisters Alexandra and Jess, are renowned for their ethereal, meadow-inspired arrangements, which always brim with romantic charm and a painterly delicacy. Their studio, housed within a railway archway, is a study in understated elegance, where seasonal flowers are handpicked (grown, in fact, by the sisters where possible) and carefully composed in a way that feels effortlessly unstyled and yet deeply intentional. Each bouquet captures the quiet essence of an English garden at dawn. Think softly spilling flowers and trailing vines.


Petersham Nurseries – Richmond



Artfully distressed furniture meets wild, overflowing urns in a marriage of rustic beauty and old-world charm: Petersham Nurseries is hardly undiscovered as the always-packed carpark attests but, twenty years after its opening, it remains so charming that nowhere really holds a candle to it (not even, we’d venture to say, its own city outpost in Covent Garden). Expect an ever-changing spectacle of seasonal blooms, ivy-clad arches, and an inviting warren of secret corners. Inside its heavenly glasshouses, time seems to slow down amid cascading greenery, embodying the Platonic ideal of the English country garden.


McQueens Flowers – Mayfair



Immaculate and always sophisticated, McQueens Flowers is London’s high priestess of luxe floristry. Known for its understated glamour, McQueens is all about precision and refinement, delivering flawless arrangements that strike the perfect balance between modernity and tradition. The Mayfair store exudes quiet luxury, a symphony of muted tones and carefully selected blooms that seem to be suspended in time. With each creation, they evoke the kind of restrained elegance that would be at home in a fashion editorial or adorning the tables of London’s most exclusive soirées.


Wild at Heart – Notting Hill



Iconic is an overused word, but in the case of Wild at Heart’s Notting Hill branch, it’s warranted. Nikki Tibbles’ beloved florist sits proudly on the Piers Gough-designed Turquoise Island, its legendary facade adorned with an ever-changing array of seasonal blooms. From peonies in spring to festive wreaths come Christmas, this shop is a love letter to colour and texture. Step inside and you’ll be greeted with abundant, exuberant arrangements that capture both the drama and romance of flowers, plus we love the bohemian spirit here, which nods to the area’s roots.


Scarlet & Violet – Kensal Rise



There’s something irresistibly nostalgic about Scarlet & Violet, a florist that feels like it belongs in the pages of a well-worn novel. Tucked away in the quiet streets of Kensal Rise, this shop is a masterclass in understated vintage charm. Wooden tables creak under the weight of loosely gathered blooms, while mismatched vases overflow with wild, unkempt arrangements. Everything about Scarlet & Violet whispers of the sweetness of English country gardens, where peonies, dahlias, and roses tumble together in bucolic bliss. The quaint and characterful shopfront is adorned with wildflowers and bursts at the seams with quintessentially English charm.


Moyses Stevens – Belgravia



With a legacy stretching back to 1876, Moyses Stevens is practically London’s floral royalty. Its Belgravia store is a celebration of grandeur and classic elegance, with each bouquet exuding a quiet, dignified opulence. The storefront is the very picture of refined beauty, with soft pastel arches framing the entrance and carefully composed displays beckoning you in. Inside, the scene is one of polished luxury, where the arrangements are as meticulously crafted as the interiors themselves. Expect rose-heavy bouquets in blush tones, and blooms that speak of timeless sophistication. The regal facade dressed in cascading floral arches, meanwhile, has become an iconic London sight.


Grace & Thorn – Hackney



With its rusticity, innate cool and wild-at-heart spirit, Grace & Thorn is the darling of East London’s floral scene, having carved a niche that blends bohemian charm with urban edge. The Hackney flagship is as effortlessly stylish as you’d expect, a haven for those who seek out the unconventional. Wild blooms and textured foliage burst from tin pots and rustic crates, creating an immersive experience that feels part botanical workshop, part creative studio. Grace & Thorn’s signature style – beautifully imperfect and achingly cool – has an irresistible allure. The urban jungle vibe inside, where succulents, dried flowers, and untamed bouquets come together, is a masterclass of laid-back London style.